Lead Designer

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Rebrand Packaging & Labels

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Social & Digital

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Email & CRM

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Retail & In-Store

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Events & Experiential

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Campaigns & Advertising

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Print & Production

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Lead Designer · Rebrand Packaging & Labels · Social & Digital · Email & CRM · Retail & In-Store · Events & Experiential · Campaigns & Advertising · Print & Production ·

PULP & PRESS
cold pressed drinks

  • Delivered end-to-end design across labels and packaging, social media, newsletters, retail and shop displays, event assets, and campaign advertising, and played a key role in the brand rebrand rollout.

  • London Inc Magazine: Featured in a 2022 profile, "Pulp & Press: Cold-pressed For Success," highlighting their journey from a London, Ontario kitchen counter to a national brand with a production facility in Quebec.

    Atmos Marketing: Highlighted as a "Case Study" success story for branding and market awareness.

    Byrdie: Recognized as one of the "8 Best Juice Cleanses of 2026".

    Industry Expansion: Featured in reports on the growing $845 million cold-pressed juice market (Persistence Market Research). 

  • London Inc Magazine

    Atmos Marketing

    Byrdie

    Loblaws

    Real Canadian Superstore

    Costco

    Safeway

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CLIENT LOVE
An image of a smartphone displaying digital content about organic farming and health benefits, with a blue sky background and green landscape.
Green and cream flyer advertising Pulp & Press organic juice and supplements. Left side shows bottles of juice with a hand holding one, text describing the brand's natural method, and three bullet points about product qualities. Right side displays an assortment of bottles and supplements on a green surface with fruits nearby, with text about first-order details and a 'Learn More' button.
A person holding a smartphone with a green advertisement on the screen that says 'The Morning Upgrade You Deserve' and shows a hand holding a bottle of green liquid. The person is wearing a blue long sleeve shirt, has light-colored nails, and is carrying an orange fuzzy bag. They are sitting on a dark outdoor surface with their legs crossed, and a brick wall is partially visible in the background.
Three promotional graphics for Pulp & Press products and services. The first features a calendar and images of a woman using her phone, promoting refilling healthy habits. The second shows a smiling woman holding bottles of supplements, emphasizing fresh ingredients. The third depicts a mystery box with bottles inside, inviting viewers to try the mystery box.
A promotional flyer for Pulp & Press offering 20% off on cleanse subscriptions with a code, featuring images of bottled juices, fresh greens, and fruit, and details about store locations and product features.
A paper flyer titled "The Cleanse" listing steps for a juice cleanse, with sections for before, during, and after, alongside a green apple, ginger, and herbal tea on a green background.
Promotional flyer from Pulp & Press featuring various supplement bottles with a green background and a different product lineup, along with a thank you message and information about their wellness routine.
Package and bottle of Wheatgrass Wellness Shots from Pulp & Press on green pedestals against a green background.
A green Pulp & Press vending machine with a glass front, promoting organic juice and healthy lifestyle, on a beige wall background.

  • Nathalie is an exceptional designer with a remarkable work ethic. She's a dedicated team player, known for her reliability and strong communication skills. We value her trustworthiness and warm demeanor. Even under pressure, Nathalie has the most positive attitude, always comes to the table with a solution and consistently met deadlines. I highly recommend Nathalie for any project or role - she's a true asset and was a pleasure to work with!

    Danielle Salt
    Boulder Creative Studios

  • Nat is a fantastic creative designer and is a dream to work with. She's always open to brainstorming, and asks insightful questions to ensure the brief is nailed. We've worked together remotely on a few projects and the results are always spot on. I highly highly recommend working with Nat!

    Heather Agan de Visser
    Consultant, Coach and Speaker

  • I’ve worked with Nathalie on a number of different brand and identity projects and she’s always nailed it! She’s efficient, follows a logical process and delivers beautiful outputs every time. She’s patient with change requests and usually provided an ‘off script’ concept which helps to elevate the project even further.

    Dan Alldis
    Pixel Artworks

  • I’ve had the pleasure of working with Nat on several large-scale print projects for major events, where she consistently delivered strong creative ideas and fresh, impactful concepts. She thrives in fast-paced environments, works highly autonomously, and is someone you can completely trust to get the job done. Her commitment to best practices and systems makes her an excellent collaborator on remote teams, and her attention to detail and high standards truly set her apart.

    Simon Spencer-Harvey
    UNLEASH

  • If you need a creative, reliable and keen designer then Nathalie is your person! From concept exploration to execution, her work was always spot on. She is able to manage multiple projects at the same time yet still maintain high quality design. In both digital and print design, Nathalie thinks beyond the brief and is able to create effective designs. I’m looking forward to working with her again.

    Baljinder
    UNLEASH

  • I can't recommend Nathalie highly enough, she's a real team player and delivers great work consistently. She's everything you want from a creative and was an integral member of our graphics team.

    Bob Cooper
    Identity